Flower Delivery Twickenham Privacy Policy

Introduction

This Privacy Policy sets out how Flower Delivery Twickenham collects, processes, stores, and protects your personal data in compliance with the General Data Protection Regulation (GDPR). This policy applies to all customers placing orders for flower delivery in Twickenham and surrounding districts. By using our services, you agree to the collection and processing of your personal information as outlined below.

Categories of Personal Data We Collect

When you place an order with Flower Delivery Twickenham, we collect and process the following categories of personal data as necessary for the provision of our services:

  • Identity Data: Name, title, and sometimes age (if required for particular promotions or services)
  • Contact Data: Delivery address, billing address, email address, and telephone number
  • Order and Transaction Data: Details of your order, payment transaction history, delivery instructions, and interactions with our customer service team
  • Payment Data: Payment card details (these are securely processed by our third-party payment processors and are not stored by us)
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types, and other technology on the devices used to access our website
  • Usage Data: Information about how you use our website and services

Lawful Basis for Processing Personal Data

Under GDPR, we must have a lawful basis for processing your personal data. Depending on the context, we rely on one or more of the following lawful bases:

  • Contractual Necessity: To fulfil our contract with you (for example, processing and delivering your flower order)
  • Legal Obligation: To comply with relevant laws and regulations
  • Legitimate Interests: For our legitimate business interests (for example, to improve our services, manage our relationship with you, or defend against legal claims), provided your interests and fundamental rights do not override those interests
  • Consent: Where you have given explicit consent, such as signing up for our marketing communications (you may withdraw your consent at any time)

How We Use Your Personal Data

We use your personal information for the following purposes:

  • To process your flower delivery orders and provide customer care
  • To communicate with you regarding your order, delivery updates, or any issues arising
  • To operate and improve our website and services
  • To comply with legal and regulatory requirements
  • For fraud prevention and security purposes
  • For internal record-keeping and administrative purposes
  • For sending you marketing communications (where you have opted in)

Data Processors and Third Parties

To deliver our services efficiently, Flower Delivery Twickenham engages with carefully vetted data processors and third-party service providers. These may include:

  • Payment processors to handle secure transactions
  • IT support and hosting providers for website operation, maintenance, and security
  • Delivery partners and couriers for order fulfilment
  • Customer management software systems
  • Analytics providers for website performance and usage tracking

All third parties processing your data on our behalf are contractually obliged to respect the security of your information and to treat it in accordance with the law. We do not allow our service providers to use your personal data for their own purposes.

International Data Transfers

Where required for service provision, some of our partners may process your personal data outside the UK/European Economic Area (EEA). In such cases, we ensure appropriate safeguards are in place to protect your information, such as standard contractual clauses approved by relevant authorities.

Data Retention

Your personal data is retained only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Generally, we retain:

  • Order and transaction records for up to 7 years, as required by law
  • Contact details for as long as your account is active or as necessary to provide you with services
  • Marketing preference records for the duration of your consent

When your data is no longer required, it is securely deleted or anonymised.

Your Data Protection Rights

Under GDPR, you are entitled to the following rights regarding your personal data:

  • Right of Access: You may request a copy of the personal data we hold about you.
  • Right to Rectification: You have the right to have inaccurate or incomplete data corrected.
  • Right to Erasure: You may request the deletion of your personal data where there is no compelling reason for its continued processing.
  • Right to Restrict Processing: You can request that we limit the processing of your data in certain circumstances.
  • Right to Data Portability: You have the right to receive your data in a structured, commonly used format and have it transferred to another provider where feasible.
  • Right to Object: You can object to the processing of your data in certain contexts, including direct marketing.
  • Right to Withdraw Consent: If our processing is based on your consent, you may withdraw it at any time.

To exercise your rights, please contact us using the details provided on our website. We will respond to your request within one month, but may extend this period in complex cases in line with GDPR.

Data Security

Flower Delivery Twickenham is committed to protecting your data. We use physical, electronic, and procedural safeguards to ensure that your information is treated securely and in accordance with this Privacy Policy.

Changes to This Privacy Policy

We may update this policy from time to time to reflect changes to our practices or for legal, regulatory, or operational reasons. Any updates will be posted on our website and, where appropriate, notified to you by other means.

Contact and Complaints

If you have any questions regarding this Privacy Policy or how we handle your data, please refer to our website's contact section. You also have the right to lodge a complaint with the Information Commissioner’s Office if you believe your data has not been handled in accordance with the law.